Creatives for Google Ads
OUR SERVICES
What we offer
Google Ads campaigns are no longer just text. Performance Max, the Display Network, Demand Gen and YouTube need quality images, logos and videos in many formats. Creatives for Google Ads significantly influence where your ads appear and how successful they are. Well-made Google Ads creatives help your ads appear in more placements and attract more clicks.
We prepare complete ad asset sets in the dimensions Google requires and in your brand style. We design them to work even at small sizes and in the automatic combinations Google generates. For each set we consider text legibility and compliance with ad platform policies.
What we prepare for Google Ads
- Images in 1.91:1, 1:1 and 4:5 ratios for Performance Max and Demand Gen
- Responsive and static Display banners
- Logos in the required formats
- Short videos and YouTube Shorts adaptations
- Product visuals and seasonal creatives
- Variants for performance testing
How we prepare Google creatives
At the start we define the campaigns, formats and messages the creatives should communicate. We prepare a key visual and derive all required sizes and variants from it. We upload creatives to campaigns, monitor their performance and regularly replace weaker variants.
Google Ads creatives: frequently asked questions
Here are answers to the questions clients ask us most often in this area. If you cannot find what you are looking for, write to us or give us a call and we will be happy to help. The first consultation with us is always free.
Which sizes does Google Ads require?
For Performance Max and Demand Gen the key image ratios are 1.91:1, 1:1 and 4:5. Logos and ideally short videos are needed too. We prepare exact sizes according to campaign type.
Do Performance Max campaigns need videos?
Video is not mandatory but significantly expands placement options on YouTube. If you do not provide one, Google may generate it automatically in lower quality. That is why we recommend at least a short video of your own.
How often should creatives be refreshed?
We recommend reviewing creatives monthly and replacing weaker variants. For seasonal campaigns we prepare new motifs for each promotion. Regular refreshes keep campaigns performing.
BETTER AD STRENGTH
Why invest in Google creatives?
In Performance Max campaigns Google evaluates the quality and diversity of assets. Campaigns with insufficient creatives appear in fewer placements and often achieve worse results. Diverse, high-quality assets directly increase campaign reach and performance.
Professional visuals increase click-through rate and brand credibility. And because we manage campaigns ourselves, we know which motifs drive conversions. We apply these insights to every new set of creatives.
OUR STRENGTHS
Why cooperate with us?
How much do Google Ads creatives cost?
Graphic work is billed at €40 to €60 per hour excl. VAT. For larger projects such as brand identity we prepare a fixed quote based on scope. See also our price list.
How to get started with us
What will be the procedure?
Brief
We define campaigns, formats and messages.
Design
We create a key visual and its variants.
Adaptations
We produce all required sizes and formats.
Launch
We upload creatives to campaigns and track performance.
SAMPLES OF OUR WORK
Selected references
Prosperous clients are our business card, which is why we approach each one individually. Thanks to our many years of experience in the segment, we provide not only services in the field of marketing, website and e-shop development, but also training and consulting.
Contact
Are you interested in our services?
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The first consultation is free of charge.
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